Takahiro Okada

BASEBALL SHOP WORLD

BASEBALL SHOP WORLD

Shopify
Summary
Baseball Shop World is a comprehensive Shopify-based e-commerce platform specializing in professional baseball equipment. This project involved a complete store migration from a legacy system to Shopify, combined with a full-scale custom design overhaul. The primary focus was on managing a large-scale inventory while creating a high-performance, user-centric shopping experience for athletes and enthusiasts.

Features

BASEBALL SHOP WORLD
  • Massive Inventory Management: Successfully migrated and organized over 2,000 product SKUs, ensuring a seamless transition for a high-volume retail business.
  • Fully Customized Shopify Theme: Developed a bespoke design from scratch to align with the brand identity, moving beyond standard templates for a premium look.
  • Optimized Product Filtering: Implemented a robust categorization and filtering system, allowing users to navigate through thousands of items with ease.
  • Mobile-First Responsive Design: Ensured the store provides a smooth, fast, and intuitive shopping experience across all devices.

The Most Difficult Part

BASEBALL SHOP WORLD

The most critical challenge was migrating over 2,000 product items from the legacy store while maintaining absolute data integrity. The old system's data structure was significantly different from Shopify’s format, leading to inconsistencies in product descriptions, pricing variants, and image mapping. Ensuring that thousands of complex data points—such as glove sizes, colors, and brands—were correctly aligned without manual entry errors was a massive undertaking.

How to Solve the Problems

BASEBALL SHOP WORLD
  • Data Cleansing and Standardization: I performed extensive data scrubbing and reformatting using CSV manipulation and automated scripts. I mapped legacy data fields to Shopify’s specific attributes, ensuring every product retained its SEO value and detailed specifications.
  • Schema Alignment: To handle the 2,000 items efficiently, I developed a custom data mapping logic that standardized product tags and metadata, which also improved the site's searchability and filtering performance.
  • Bespoke Theme Development: By building a fully custom theme, I was able to optimize the front end specifically for a large inventory, ensuring that even with 2,000+ items, the page load speeds remained fast and the UI remained clean and uncluttered.
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